The hottest mobile payment sneaks. Many variables

Payment stealth: many variables are difficult to stop all kinds of "pre dawn" exploration

UnionPay and operators compete for dominance, and the central bank sets a license threshold in the new regulations - although the current payment faces many variables, this has not stopped all kinds of "pre dawn" exploration in the industry

on September 9, Guangzhou Yilian Business Service Co., Ltd. (hereinafter referred to as "Yilian") signed a payment application agreement with UnionPay and Dell in Guangzhou, applying UnionPay's first generation payment standard products to Dell's direct purchase transactions for the first time. Li Luogen, general manager of Yilian, said in an interview on September 15 that the main purpose of Yilian payment mode is to tap the payment potential of debit cards through cooperation with UnionPay

Du Hong, the wireless business director of TenPay, a third-party payment platform under Tencent, said that in terms of payment, TenPay has launched two new applications: air ticket ordering and water, electricity and coal payment. The follow-up actions also include opening new applications such as lottery ticket purchase and game point card recharge, as well as two new payment methods: credit card payment and network bank payment. In addition, Tencent will launch payment programs based on iPhone and Android systems within this year

easy link aims at debit cards

Li Luogen said that this time it is applied to the easy link payment ordered by Dell in a straight line, without changing the number or setting. The specific mode is: when consumers order computer products by calling Dell call center, they only need to enter the card number information of UnionPay debit card to form an order. Then consumers will receive a voice call from UnionPay to confirm the order information and enter the UnionPay card password to realize real-time payment and complete the product order

this mode has been applied in Ctrip before. "There are three main ways to pay for offline transactions: cash on delivery, credit card and debit card." Li Luogen said that taking Ctrip's air ticket and hotel reservation as an example, if the method of cash on delivery is adopted, the time and other costs of mailing are high, and the use of credit cards is limited, "so we prefer to use debit cards, so that some remote places can adopt the method of payment for transactions"

according to the statistics of the central bank, by the end of 2009, China had issued 2.066 billion bank cards, including 1.88 billion debit cards and 186 million credit cards. Compared with a limited number of credit cards, debit card based payment has a larger customer potential

considering the most important security issue in payment, the easy link payment mode adopts the imported cascade tightening mechanism cold technology and the patented technology with DNA (anti-theft protection method and equipment system for non cash instant payment). One of its cores is that the account information and password information of consumers are transmitted through two transmission channels, and the cumulative scrap of China's automotive lithium batteries will reach 200000 tons

battle for dominance

"the platform can accept UnionPay bank cards issued by a variety of national commercial banks, and is not limited by telecom operators." Li Luogen said that the Yilian payment platform is mainly connected to the UnionPay inter-bank information exchange center system

in fact, UnionPay and telecom operators are the two important roles in the payment market, and the two sides have been quietly fighting for dominance

Zhang Yanan, an analyst at Analysys International, a consulting agency, said that there are two main modes of payment in China at present: one is the world's first payment method with high-performance fiber production capacity and potential consumption, which is based on the cooperation between financial institutions and mobile operators. Financial institutions are the leading, operators are the payment channels, users bind their numbers with user payment accounts such as bank cards, and users can use SMS Use bank cards and other accounts for transactions in the form of WAP; Another mode is that mobile operators provide users with an account number, and users deposit fees in advance and pay fees from this account, or operators directly deduct mobile payment transaction fees from users' phone bills through SIM cards and STK cards

"the existing payment business system is dominated by mobile operators, and the profits are exclusive to operators; if the price of the same experimental machine varies greatly, bank transfer business is dominated by banks, and mobile operators face the problem of profit sharing with banks." Zhang Yanan analyzed that behind UnionPay and operators' competition for dominance is a game of interests

in terms of UnionPay, since its opening in 2008, its payment has been applied in many industries, such as air tickets, lottery tickets, insurance, payment and so on. Recently, China UnionPay has jointly established a payment industry alliance with commercial banks and manufacturers to jointly promote smart card payment business based on financial accounts and adopting ISO international standards on contactless communication

China Mobile chose to invest in Shanghai Pudong Development Bank. Wang Jianzhou, chairman of China Mobile, said during the 2010 Summer Davos forum that the cooperation procedures between China Mobile and Pudong Development Bank in payment have been completed and the preparation for cooperation will be accelerated

in order to regulate the market, the measures for the administration of payment services of non-financial institutions formulated by the central bank for third-party payments have been implemented since September 1 this year. It is understood that at present, enterprises in the industry are waiting for the detailed rules and begin to apply for licenses. Li Luogen said that the central bank's license management of third-party payment business enterprises, while raising the threshold of industry access, "is conducive to the standardized and healthy development of the industry". 21st Century Business Herald